Cricket Australia has renamed their national women’s cricket team in hopes to advance gender equality in Australian sport. This comes in the wake of the Carnival Cruise Line chairperson, Ann Sherry’s tough questions around this matter in 2016.
Cricket Australia’s chairman, David Peever said: “Ann rightly questioned whether we were walking the talk, whether we understood what it takes to be truly gender neutral, and a sport that is welcoming to women.”
Image from here.
What’s in a Name?
The Australian Women’s Team previously known as the Southern Stars hold 6 World Cup title out of the ten that have been hosted. This is a step towards gender neutrality in sports.
Peever went on to say “This move may appear symbolic, but it does carry considerable weight. Cricket cannot be a sport for all Australians if it does not recognise the power of words, and the respect for women that sits behind such decisions.”
He indicated that the old name would not be dropped as it is a wonderful name that the cricketers have created. The name will remain an alternative for the team; social media platforms will still keep it as their followers are used to it.
Cricket Australia – Going Forward
Cricket Australia will be making arrangements for a new logo to be designed for the Australian Women’s Cricket Team’s official kit, removing the old name, Southern Stars from it. At the time of writing, a poll by ABC reported that 42.79% of their readers though that this is ‘’A good call and a step in the right direction.” While a whopping 57.21% said that the decision is “Pointless, it doesn’t change anything.” It could be that there is scepticism around the topic.
This may be only a small percentage of their readers; however, it is an indicator of where Australia is at when it comes to gender equality in sports.