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Pokémon Go hype Inspires Australian Betting Markets

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The Pokémon Go hype is about to take hold and Australian betting sites are wasting no time in offering wagers on the game’s popularity. The app was only released in the second week of July to the mobile devices but its developer, Niantic, is already relishing the game’s prospects. The bookmakers go odds-on that the game will be a top-seller on iTunes within two months.

You can get 2.01 that Pokémon Go will be the store’s most popular download within three months (mid-July till mid-September).

In fact, the betting sites are so confident that Pokémon Go will be a hit, in such a way that they are putting a 1.05 price on the game having more daily visitors than some Social Media platforms like Twitter. This is despite Twitter having a whopping 310 million monthly active users in 2016, this is with an 8.50 chance.

Image of Pokémon Go

Pokémon Go to Add Billions to Manufacturer’s Value

Pokémon Go works on ‘augmented reality’. The game uses GPS to locate the Pokémon and other monsters in millions of locations around the world. By using a smartphone’s camera, players can “explore” their real surroundings and hunt for monsters (“Pokémon”) and weapons. They can then pit monsters against each in virtual battles. Players ‘augmented’ world is also packed with landmarks like gyms where your monster can train and join teams made up with other pocket monsters.

Nintendo’s stock rose sharply after the app was released. The Japanese technology firm is a key investor in Niantic. Players in the US, Australian and New Zealand can download the free game now, with players in the UK being able to join in by the time you read this.

Although free to download on Android and iOS phones, it is believed that the app will make a fortune from paid add-ons and extras as players become more immersed in the game.

Australian Pokémon Go Locations under the Spotlight

While a journey through the Outback might be a fruitless one for finding ‘Pokestops’ for picking up Pokémon, Sydney and Melbourne might offer much easier pick up spots.

One bookmaker, Sportsbet have placed the odds at 6.00 that Hyde Park will be hiding one of the Legendary Pokémon characters like Pikachu. A few more have gone with a 5.50 shot that the Royal Botanic Gardens in Melbourne will be an ideal Pokestop.