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Sydney Star Casino to host Chinese New Year Celebrations

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Chinese New Year in 2017 will mark the beginning of the year of the Rooster in Australia and across the globe. Officials across the country are preparing for the new lunar calendar on a greater scale than previous years. From January 27th until February 12th, plans for the two-week celebration include a parade through George Street in Sydney and similar events across Western Australia.

chinese new year australia

Rise to the Sound of the Rooster

Chinese New Year festivities will follow the theme of rising to meet the sound of the rooster, slated as a “dance through Western Australia.” The Sydney Star will be host to some dinners and other events until the middle of February. Other casinos joining in on the fun are the Crown’s two branches in Perth and Melbourne, who will also be hosting events during the two-week celebration.

Chinese New Year Highlights

The parade in Sydney’s George Street has opened the merriments across Western Australia, with 12 giant lanterns featuring the animals of the lunar zodiac. The Circular Quay area will be ablaze with landmarks being “painted red” such as the Harbour Bridge, Opera House sails, and other buildings for a few more days.

Increased Chinese Presence

Due to the growing role of the Chinese in Australian society, officials and businesses throughout Australia are preparing for the celebrations. In preparation for the Chinese New Year, many Australian companies have ensured that tourists and local customers are catered for. Preparations include Mandarin-speaking staff and the acceptance of China’s Union pay card.

Australia’s Chinese Business Council has projected an increase in Australian tourism figures from almost two million visitors per year. In recent years, Chinese tourists to Australia have led to AUS$7.7 billion in revenue, with experts expecting figures of up to AUS$10 billion by 2020.

Australian Social Calendar

For many Australians, Chinese New Year festivities have become a large part of the social calendar. With the plans for the year of the rooster already off to a great start, it’s hardly surprising that Australians are embracing the view of the year. The year of the rooster signals working hard and getting up early, a view shared by Australians and Asians.